This intermediate program builds on the concepts introduced in Business Fundamentals: Small Businesses and Startups. Coursework will invite students to explore human-centered design, business models, marketing, financial planning, and strategy on a deeper level, all while weighing the pros and cons of different courses of action. Students will work in teams to develop and test a business idea. In the winter of 2026 this program will draw on the food industry as a specific focus, bringing in guest speakers, and exploring concepts in the context of a real subset of our contemporary economy.
Students will emerge from this program with a dynamic understanding of the building blocks of businesses and organizations, knowledge of a specific industry, and experience working with others to develop an idea into a well-informed plan. Students will also have an opportunity to explore innovative strategies that prioritize community as a key stakeholder.
This is the second of three courses that comprise the Small Business and Entrepreneurship certificate at Evergreen.
Managing Innovation - 4 credits
Entrepreneurship - 4 credits
Registration
Successful completion of "Business Fundamentals: Small Businesses and Startups", or faculty signature.
Academic Details
This offering is connected to the Small Business and Entrepreneurship certificate at Evergreen.
Business or Nonprofit Management, Entrepreneurship